Paperworld – Augmented Reality – IAA

For a custom installation on the Volkswagen booth at the International Motorshow in Frankfurt, we developed an augmented reality iPad app.

Our client, the „Volke CommunicationDesign company“ built a miniature city model that allowed visitors to trigger augmented reality hotspots.

Up to 5 markers per station were used to track and stabilize the iPad content. The iPad camera recognized a whole set of markers within a second and rendered all virtual elements in real-time and without any perceived delay. After a marker was detected, all virtual elements moved in complete sync to the real city.

Have a look at the video below and watch how we managed to bring this „Paper-“ World to life …